Like any organization, growing a golf club can be difficult with many unforeseen roadblocks and challenges. From scheduling and running tournaments, recruiting members, managing rosters, and all the other responsibilities that come with running a club, it can feel like a full-time job. And often it can feel like when your club grows, your workload grows with it. Thankfully, as you add more members to your roster, one of the ways to mitigate these challenges is to recruit support from within your own network or club to take on various club roles and responsibilities. We recommend that, at a minimum, you have find different people to fill these roles:
3 Key Roles in Your Club
Handicap Chair / President
Handicap Chair is technically the only REQUIRED role in your club and is also likely to be the Club Founder/President. If you’re reading this blog, that means this is probably YOU, so you already know that your role is to be the club’s responsible party for all club decisions. You must be proficient in the World Handicap System so that all club events and tournaments can be fairly and equitably managed. If you want to assign the Handicap Chair role to another member, they just need to complete the World Handicap System course.
This role manages your club roster. Most of the club administration tasks can be handled automatically through Golf Nations (Joins, Renews and all associated communications). The real challenge is recruiting new members. Ideally, your membership director is someone that is familiar with marketing and has a grasp of social media do’s and don’ts. Check out this blog (or send to a fellow member) to get acclimated with the basics of growing your club roster.
Tips and Tricks for Recruiting and Retaining Club Leaders
Everyone loves free stuff. Make sure your crew is feeling valued for their time: volunteers should be rewarded with reduced membership fees, reduced tournament fees, or club swag (hats, t-shirt, bag tags, etc.).
Match members to their interests
Send out a survey to your group to find out who is good at what and who might be interested in specific aspects of your club. For instance, perhaps there is somebody in your group that loves social media and can run your Instagram account. Perhaps a member likes the rules of golf and can manage the responsibility of managing your tournaments. It never hurts to ask.
Acknowledge Volunteers Every Chance You Get
Give these club roles prestige and visibility within your club communications or on your website/social media pages. A little bit of recognition can go a long way.
Pursue younger members for leadership.
Since most club roles require the use of technology to maximize efficiency, many of your younger members might be a great fit. Club officials that are good with technology will often be the longest serving members of club leadership. This is because when club tasks can be automated or simplified down to a manageable level, it alleviates a lot of the time and burden for the official. These officials are then less likely to feel overworked and underappreciated.
As always, if any of you or your recruits have any questions or reservations, the SCGA is here to help. We have a myriad of online resources on demand and we are available for live phone calls or virtual trainings.
Thank you for all you do to make your club successful and to keep club golf thriving in Southern California!