Meet Frank Moore

Director, Communications & Marketing

Frank manages the SCGA’s Communications and Marketing department, applying his more than 25 years of communications and marketing experience to the Association and its Foundation. “Working at the SCGA has allowed me to combine my profession with a life-long passion. We’re refocusing FORE Magazine, leveraging a sophisticated membership database, aligning with quality brands and committing additional resources to online and digital campaigns. We’re accomplishing a lot and we’re having fun along the way.”

Why Communications?

"Every company has a unique story to tell its customers, media, investors and employees. During my career, I’ve enjoyed working with various departments and management teams to create and deliver a persuasive story, mainly for general corporate positioning purposes, but also during times of crisis."

What's your favorite SCGA memory?

"Managing communications for the unification with the WSCGA. Using digital, print and video assets, we created a compelling value proposition to welcome and onboard the 22,000 female WSCGA members. The combination of the two organizations will broaden the appeal of an SCGA membership and reduce marketplace confusion, allowing us to attract new female golfers and expand sponsorship and partnership opportunities.

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